DraftKings to Promote Responsible Gaming

Gary

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Jun 10, 2021
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In collaboration with the American Gaming Association (AGA).

DraftKings has committed to apply the campaign to many of the company’s owned channels, including at DraftKings’ retail gaming properties, to promote safer play. This collaboration marks the first time in the industry that the Have A Game Plan campaign will be comprehensively rolled out across a national retail sportsbook footprint. The campaign will appear in all ten DraftKings retail sportsbooks across the country.

“We are excited to join forces with the American Gaming Association to promote their forward-thinking public service campaign, Have A Game Plan,” said Christine Thurmond, DraftKings’ Director of Responsible Gaming. “Customer safety is paramount, and we are confident that implementing Have A Game Plan alongside our own responsible gaming messaging and tools will enable us to increase customer exposure to responsible gaming practices and ultimately foster safer play.”

Through Have a Game Plan, the AGA and its partners educate consumers on the basics of responsible sports betting while increasing awareness of problem gambling. DraftKings will roll out campaign signage, including physical and electronic posters, at its retail properties, with the goal of teaching patrons about the signs of problem gambling and behaviors and practices that align with responsible sports betting. DraftKings operates retail sportsbooks in Colorado, Illinois, Iowa, Mississippi, New Jersey, New Hampshire, and New York.
 
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BMR_Brad

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This is going to sound contrarian to some, but this stuff is an awful trick pulled off by the industry, especially in the UK.

Bookmakers advertising that they offer "player protection tools" is nothing short of directly advertising to the addicted and problem gamblers.

Who else would take any notice of it?

It makes me feel a little sick each time I see one of these type of ads.

Just shows our industry is controlled/licensed/regulated by either idiots or scumbags IMHO.
 

Wagerallsports

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I still despise Draftkings

They lobbied against and distanced themselves from sports betting for a very long time, claiming fantasy sports is different.

But when the opportunity arose to make $ they suddenly considered themselves sports betting experts.

It doesn't get anymore hypocritical than what they have pulled.
 
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