Steve Lipscomb, Chief Executive of the company that created the World Poker Tour, said WPT\’s online gaming business could eventually overtake its TV show as its top revenue generator.
WPTonline.com was launched last year and in the quarter ended January 1 reported revenues of $694,000, against $4.3 million in revenues reported by the television and product licensing businesses.
Lipscomb dismissed speculation that the current poker craze has reached its zenith and may soon decline.
“I\’ve been hearing that since we started. It doesn\’t surprise me at all ” he said. “(Poker is) extraordinarily cool. It\’s a sport now.”
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