Sources close to the online casino software developer said the initial public offering has been more than five times covered at a price of around £2.6 a share.
Playtech, whose majority is owned by Israeli entrepreneur Teddy Sagi, plans to raise £175 million and start dealing around March 27.
The group, which will be worth over £550 million, has among its clients Bet365 and BetFred, and last year made sales of £27.4 million and a post-tax profit of £20.5 million.
Collins Stewart is sole bookrunner, nominated adviser and joint broker for the IPO. Seymour Pierce is joint broker.
In separate news, Online-casinos.com speculated that Playtech might have passed the stringent software requirements of the Alderney Gaming Control Commission as the Hard Rock Online casino, licensed by AGCC, recently changed from Wagerworks to Playtech software and a Playtech spokesman confirmed that the company had again to go through the entire regulation and licensing process.
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