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Blue Square invests to open up new markets

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During the first six months of 2007, the online betting and gaming division of Rank delivered a 77% growth to £5.5m in operating profit on a 41% increase to £26.2m in revenues. Gaming was the principal driver of Blue Square’s growth with a 68% rise to £17.2m. Gross win in sportsbook was 7.1% ahead of the first half in 2006; a good performance in a more mature segment of the online gambling market. Active customers grew by 22% to more than 320,000.