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Betfair has launched a new corporate website

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Betfaircorporate.com provides financial information, news and an event caledandar for the world\’s leading online betting exchange.

In separate news, Betfair appointed integrated agency BLAC to handle its £2.5m marketing business.

The agency\’s task will be to raise Betfair\’s profile beyond its core horseracing focus and into football, golf and other sports via sponsorship, viral marketing and below-the-line activity.