- Attractive prop bets
- Decent free bet specials
- Not available in every country
Paddy Power is a popular online betting site with a reputation for pulling off outrageous marketing stunts. It notoriously took bets on the Oscar Pistorius murder trial, launched a marketing campaign featuring Vladimir Putin as a blow-up doll and sent a Mexican Mariachi band to welcome Donald Trump to Scotland. However, beneath the stunts lies a high-quality, sophisticated online sports betting platform. It also offers a great deal of exciting bonuses, strong customer service and excellent sporting coverage.
This Paddy Power review discusses the sign-up process, the deposit bonus and promotions available, payment options, the quality of the user experience, sportsbook features, customer service, the mobile app, and much more.
Paddy Power Sign-Up Process
It just takes a few minutes to sign up for an account at Paddy Power. Follow these steps:
- Visit paddypower.com and click the “Join Now” button at the top of the page.
- Select your gender, enter your name and date of birth, and choose your country from the long list provided.
- Enter your address, mobile number and email address.
- Select a password and security question and answer. Decide whether you want to impose a deposit limit upon your account.
- There will be a promo code box, which will automatically show the code for the main welcome bonus in your country, but you can edit it if you like.
- Agree to the terms and conditions and click “Join Now”.
PaddyPower is a solid choice for most sports bettors.
Paddy Power is renowned for offering high-quality promotions. The welcome bonus is a risk-free bet worth £10 or €10. Simply sign up for an account, make a deposit and wager it on any sporting event that appeals to you. If it wins, you keep your money. If it loses, Paddy Power will give you a full refund in cash. Many bonuses touting risk-free bets are not actually free of risk, because the refund takes the form of site credit. Paddy Power’s welcome bonus is a genuinely risk-free wager, because you can withdraw your money and walk away.
You will also be given free bets on a regular basis. For example, Paddy Power will give you a £10 / €10 free bet each week if you place five bets of £10 / €10 or more, which is basically a 20% reload bonus.
The free bet stake is not included in your winnings, but it has just a 1x rollover requirement, so you can immediately withdraw any profit you earn. You will also be given a £10 / €10 free bet if you deposit £30 / €30 in cash via PayPoint.
Paddy Power typically has at least 20 promotions running at any given time. There are lots of free-to-enter sportsbook contests, such as Beat the Drop and Paddy’s Skill Zone, which offer large cash prizes. You will also find plenty of odds boosts, known as “Power Prices”, plus casino bonuses, poker bonuses and bingo bonuses. You will also get £20 / €20 in cash for every friend you refer to the site. There is a loyalty scheme called Paddy’s Rewards Club too, which offers free bets, price boosts and event invitations.
Paddy Power offers lots of promotions tied to specific sports too. There are multiple money back specials on Gaelic football matches. Soccer fans will be paid out if the team they bet on goes two goals up, and receive refunds on first goalscorer bets if a goal is scored in the first 5 minutes of the game. It pays out on the first eight places if you go each-way on various golf tournaments, and you get your money back as a free bet if your dog finishes second or third to the favourite in a greyhound race. It provides best odds guaranteed on all horse racing in the United Kingdom and Ireland, plus daily extra places on racing.
New customers may wonder whether the user experience at Paddy Power is as good as its marketing campaigns. The BMR team put it to the test for this Paddy Power review, and we can confirm that it is excellent. A sense of fun pervades the site, from the jaunty green colour scheme to the bright banners, bonuses and daily jackpots. Yet it is also thoughtfully laid out, and you can access all the top sports in a simple fashion.
Paddy Power may have had reasonably humble origins, but it has transformed into the world’s largest gambling company through a series of mergers and acquisitions, and it has absorbed a lot of expertise in that time. That shows in the quality of the user experience. The site is very easy to navigate. The search function works well. The text is clear and the betting pages are designed in an intuitive fashion. The bet slip is user-friendly. It takes all the hassle out of the wagering process, saving you time and effort.
Paddy Power also provides a lot of extra features. You will find detailed stats on many different sporting events. It offers live results, news, insight, picks from famous former athletes, and much more. The Paddy Power news section is also great fun, with lots of tongue-in-cheek articles rubbing shoulders with serious previews. Paddy Power has clearly put a lot of work into delivering a great user experience, and it has succeeded.
Mobile PaddyPower Review
Paddy Power offers one of the best mobile apps in the business. It has an average rating of 4.7 out of 5 after receiving more than 130,000 reviews on the Apple Store, and it has a score of 4.5 on Google Play. The BMR team tested out the app for this Paddy Power review and found it to be excellent. It has undergone a series of upgrades in recent years, making it quicker, easier to navigate and more user-friendly. Live streaming works well on the app, and we were able to place bets quickly and effectively. A few customers have complained about glitches over the years, but the team listens to feedback and fixes any bugs in updates.
Sports Betting Options
Paddy Power covers dozens of sports in exceptional depth. It previously lagged behind rivals like Bet365 and William Hill in terms of sports betting options, but it now competes with any sportsbook in the world.
Paddy Power covers a huge range of sports in impressive depth. The main sports covered by Paddy Power are:
- Football (soccer)
- Horse Racing
- Rugby Union
- Rugby League
They are displayed on the left of the homepage, along with links to in-play betting, lotteries, games, promotions, contests, rewards and so on. You can find the remaining sports available at Paddy Power by clicking on the “A-Z Betting” option:
- American Football
- American Football
- Australian Rules
- Current Affairs
- Gaelic Games (football, hurling)
- Greyhound Racing
- Horse Racing
- Ice Hockey
- Mixed Martial Arts
- Motor Sport (Formula 1, Moto GP, Superbikes, NASCAR)
- Rugby League
- Rugby Union
- Special Bets
- Table Tennis
- Water Polo
That is a very thorough list. The esports, current affairs and politics sections are very busy, and you can find some wild bets in the “special” section. In the past Paddy Power has even taken bets on when a polar bear will die, which is about as niche as it gets. Sports like fishing and weightlifting pop up sporadically, while Paddy Power is often keen to grab headlines by taking bets on highly controversial markets.
Depth of Sporting Coverage
The depth of Paddy Power’s sporting coverage is superb. It takes bets on all sorts of weird and wonderful soccer leagues from around the world, including youth leagues and lower divisions. You will find almost every professional rugby, cricket, golf and tennis match or tournament covered. When conducting this Paddy Power review, we found live betting on soccer in the Egyptian second division, Pakistan Super League cricket, a basketball friendly between Croatia and Puerto Rico, volleyball in Brazil, table tennis in Russia, and much, much more.
Paddy Power has really raised its game in recent years by offering a lot more betting markets on big sporting events. You will find a bet builder, which allows you to customize same game accumulators (parlays). It has all sorts of alternative match and team totals, spreads and Asian handicap lines. The list of special bets on games and players is very long, and you will find lots of futures betting markets too. The addition of a daily fantasy sports section adds another dimension to proceedings, and you can also head over to sister site Betfair to place exchange bets if you wish.
The range of sports covered live is extremely impressive at Paddy Power, and the fast bet feature is great. You will find an abundance of inplay betting options to choose from, and the pages are laid out in a user-friendly fashion. Its live streaming service is very strong, offering you the opportunity to watch football and horse racing in a sidebar while browsing the odds, and there are plenty of live stats too.
Other Betting Options
Paddy Power also offers a casino with hundreds of slots and a wide range of table games and video poker options. It includes games from leading software providers such as IGT, Evolution Gaming and Playtech. There are plenty of blackjack, roulette and baccarat options, plus dice games, while Paddy Power also hosts a live casino that puts you in the mix with professional dealers in studios
There is a bingo room with all sorts of games starting every minute, including jackpot bingo. The poker room is excellent, as you would expect when the parent company owns market leading site PokerStars. Paddy Power has also launched a daily fantasy sports section since acquiring FanDuel. Paddy Power customers can now play daily fantasy sports games covering NFL, NBA, soccer and golf. It also has a large virtual sports section, a very impressive horse racing section and lots of esports action to bet on, so it is a very well rounded online gambling site.
Wagering Limits at Paddy Power
Paddy Power has a minimum bet of £1 or €1, which should appeal to casual sports fans. There is no official maximum bet, but the maximum amount you can win on a single wager is £1 million. That is one of the highest upper limits in the world. Only Bet365 and William Hill will go higher.
The odds available at Paddy Power are pretty competitive. They are generally in line with major rivals like William Hill, Bet365, Ladbrokes and Betfred. Paddy Power occasionally has market leading prices, but they are normally average or slightly above average. One interesting quirk is that it often pays out futures bets early as a publicity stunt. For example, it paid out on Stoke City being relegated from the Premier League after the team lost on the opening day of the season, even though it eventually finished well clear of the relegation zone in mid-table.
Paddy Power User Reviews
Paddy Power is held in high esteem among the members of our sports betting community. It is part of the world’s largest gambling company, which is listed on a major stock exchange, and it is fully licensed and regulated, so there are no issues with trustworthiness or liquidity. Customers like the manifold promotions, the odds boosts and the overall user experience.
Paddy Power provides customer service on a 24/7 basis via live chat, email or phone. It is a little slower to respond to questions than some of its rivals, and some users have complained that customer service can be frustrating, but BMR received professional, polite and helpful assistance when we tested it out for this review.
BMR Verdict on Paddy Power
Paddy Power is best known for its outrageous publicity stunts, but beneath the surface lurks a very impressive online wagering platform for casual bettors and serious punters alike. It provides high limits, competitive odds, great flexibility, a wealth of betting options, convenient banking and a fantastic user experience via mobile or desktop, plus lots of unique promotions. You can also enjoy hundreds of high-quality casino games, poker, bingo and a DFS section, so it is an excellent all-round online gambling site.
Paddy Power FAQ
When was PaddyPower founded?
Stewart Kenny, David Power and John Corcoran created Paddy Power by merging their 40 Irish betting shops in 1988. David’s son, Paddy, still works for the business and serves as its official spokesman. The company listed on the London Stock Exchange in 2000 to fund an expansion into the UK. It launched a chain of betting shops across Britain, and then moved into the Australian market by purchasing Sportsbet.coma.au in 2010. Six years later, it merged with Betfair to form an industry powerhouse. Paddy Power Betfair later rebranded as Flutter Entertainment. It is now the world’s largest gambling company, having purchased The Stars Group and FanDuel, with chief executive Peter Jackson at the helm.
Where is PaddyPower based?
Paddy Power is based in Dublin and its main markets are the UK and Ireland, but it is also available in other countries across Europe, Asia and Latin America
What gaming license is held by Paddy Power?
It is licensed by the UK Gambling Commission and the Malta Gaming Authority for online gambling, and it is seen as a trustworthy, reputable sportsbook.
If you’ve made it this far and are still not sure about giving Paddy Power your business, check out the top rated sportsbooks suggested below, or visit the Bookmakers Review rating guide to search for another sportsbook.