Caesars has rebooted its Tropicana online casino games intending to acquire a bigger market share of the iCasino gaming market in the Keystone State.
The move is part of Caesars’ strategy to expand its presence in the online gaming industry, including sports betting in Pennsylvania, as more and more states legalize online gambling.
A Better Experience
Caesars understands there is plenty of money to be made via online casino gambling in Pennsylvania and they want more of it. To that end, they have retooled their online casino to generate more excitement and ultimately more revenue.
The new Tropicana online casino is the chosen vehicle with which to drive profits and in a statement by Caesars regarding the relaunch, they said, “The new iCasino app and online casino experience offers Pennsylvania customers a wide variety of classic and cutting-edge casino games, including American and European Roulette, market-leading slot games from best-in-class providers, Live Dealer Blackjack, Poker and Baccarat, and digital classics like Video Poker, and much more.”
The mobile app is now available and the experience includes increased functionality with a menu of slots that run the gamut from old standbys like 88 Fortunes and Blazin’ Hot 7s Big Bonus to a new breed of virtual slots like:
- Jungle Spirit: Call of the Wild
- Vegas Night Life
- Wilderland
- Money Frog
- Buster Hammer Carnival
In addition to slots, there will also be 27 live dealer games, 16 table games, and seven video poker titles that are expected to increase traffic and boost profits.
iCasinos Are Big Business in Pennsylvania
Pennsylvania is one of only six states to offer online casino gambling and it has been a huge hit, leading New Jersey, West Virginia, Michigan, Delaware, and Connecticut in revenues. Since launching in 2019, online casino wagering has delivered over $4.2 billion in revenue with Pennsylvania collecting $1.3 billion in tax revenues.
In March, online casinos in Pennsylvania generated a record-setting $181.5 million in revenue topping its previous national record set in December 2022 of $166.9 million. The online revenue sources in March were as follows:
- Online slots revenue: $138.2 million
- Table games revenue: $40.5 million
- Online poker revenue: $2.9 million
Of the 17 operators, the top three were Hollywood Penn National ($76.7 million), Rivers Philadelphia ($38.5 million), and Valley Forge ($37.2 million).
The Rise of Online Sports Betting and iGaming in the U.S.
The gaming numbers in Pennsylvania have exceeded all expectations and profits are up in many of the states that have legalized and regulated online sports betting, as well as the few that have sanctioned iGaming.
“Gaming’s record momentum has continued into 2023 and that is clearly reflected by the attitudes of gaming executives around the country,” AGA president and CEO Bill Miller said. “While projections of slowing growth across the American economy are muting expectations for gaming in the medium term, our industry is well-positioned to weather any potential headwinds.”
And with more and more states jumping on the gambling gravy train by licensing online sports betting providers, and others contemplating iCasinos as well, the industry is still relatively young in the United States and market saturation has yet to manifest in many markets.
With the exception of Utah and Hawaii, whose state statutes prohibit any form of gambling, it appears as though more states are poised to pass legislation to license virtual gaming and generate significant profits from this untapped revenue stream.
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