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  • pinnaclesports

    i read somewhere pinny was sold, is it true?
    it was my fav bookie, now don't know if i can trust them for big money

  • Yes - sold to an unknown buyer.Hopefully,the buyer will want to protect Pinnacle's reputation - otherwise the value of their investment will quickly evaporate.

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    • Pinnacle Sports announce new ownership & strategic vision (Mar 3, 2015)
      Leading online bookmaker, Pinnacle Sports, unveil new owners with a strategic vision for significant global expansion backed by cutting-edge product development.


      (Willemstad, Curaçao) Industry leading bookmaker, Pinnacle Sports, has confirmed a new majority ownership with an ambitious strategic vision. A deal was concluded in August last year that will see the Curaçao-based operation further capitalise on its unique bookmaking model, with a concerted drive into new global markets, backed by roll-out plans for cutting-edge new products.

      The expertise and industry-specific knowledge provided by the new ownership are expected to drive expansion into regulated markets, including Asia, along with significant upscaling of IT infrastructure.

      The announcement promises exciting changes for Pinnacle Sports’ large international customer base, but CEO, Paris Smith, was keen to stress that against this background of strategic change, the company is maintaining a business as usual focus - delivering the best value odds online.

      “I am extremely excited about working with our new major shareholder to realise a shared vision for Pinnacle Sports, which includes significant product enhancement and expansion into regulated territories. Though this deal denotes an important change for Pinnacle Sports, our customers should rest assured that the fundamental principles that make the brand so unique will not be compromised.”

      About Pinnacle Sports*

      Pinnacle Sports (www.pinnaclesports.com) was established in 1998, and since that time has been offering bettors a unique alternative to other bookmakers. Its gimmick-free approach simply focuses on offering the best odds and highest betting limits for every market, so bettors win more compared to the competition.

      Keep up to date with what is happening at the world’s biggest online bookmaker*@PinnacleSports

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      • Perhaps a UK license is in their plans

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        • That would be nice - although they might have to widen their margins to pay the point-of-consumption tax.They could still put the UK's bunch of close-your-winning-account bookies to shame,though.

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          • Originally posted by quincunx

            That would be nice - although they might have to widen their margins to pay the point-of-consumption tax.They could still put the UK's bunch of close-your-winning-account bookies to shame,though.

            Not necessarily to everyone. They could easily set up a specific UK website which would have wider margins without affecting the rest of their customers. Quite a few bookies that didn't originate from the UK initially have segregated their UK customers via separate domains - TitanBet, 10bet, bet-at-home for example

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