20-08-2007 24hPoker Holding separates its B2B operation from 24hPoker.com

"This separation of business activities enables 24hPoker Holding AB to focus on strengthening its position as a business to business gaming supplier, which makes the offer clearer for both customers and the financial market. Simultaneously 24hPoker.com’s potential can be fully developed, which will show in the results going forward," commented Peter Åström, CEO of 24hPoker Holding.

The company also signed a letter of intent to incorporate Martinspoker.com and Staffpoker.com into the new business to consumer company, 24hPoker.com.

"With these brands targeting different segments of the market we will become a leading player in Scandinavia and have a stabile platform for expansion to new markets in Europe and the rest of the world. At the same time we achieve synergies as the merged organization becomes more efficient and focused," said Claus Nielsen, CEO of Martinspoker.com.